MOBILE ANALYTICS APPS PANEL
Monitor the use made of your mobile application by your mobile users
A Mobile Analytics solution is essential to monitor the data of your mobile application and involve your users!
Simple analysis of the number of downloads is not enough to improve the user experience of your app, which is why, aside from acquisition aspects, we provide indicators based on loyalty and usage.
Mobile Analytics is a vast and complex subject: offline data management and monitoring of the devices and paths of the users in your community are components that are difficult to analyse without an appropriate mobile tool.
Complete and reliable mobile analytics solution
Acquisition Use Loyalty
Many custom KPIs
Consideration the specificities of your business for greater relevance
Real time data
Quickly view your key figures with the Dashboard
Mobile specific metrics
Consideration the constraints inherent in mobile world
Bases of complementary analyses
For a total track of your statistics, we also use Flurry.
Integration of results to your CRM
Use Big Data for your mobile campaigns
COMPLETE ANALYTICS SOLUTION
We provide tools to tell you which actions work and which do not. Wait no longer to gain perfect understanding of your mobile users and optimise ROI, thanks to detailed monitoring of your traffic.
From standard to highly personalised modules, monitor and measure the data that matter most to you, with our Mobile Analytics service:
- Audience: unique visitors, sessions
- Usage: session duration, average usage in days and hours
- Instant: real time data to meet your needs quickly
- Map: geographic location of your users
- Path: user paths and interactions directly on the screens of your mobile application
KPIs are generated automatically via your web services to facilitate tagging and ensure security, while continuing to improve the wealth of information.
You have a specific business approach? Retrieve your raw data and process it yourself.
Our Analytics service, entirely devoted to mobile technologies and connected objects (IoT), is based on the respect of the constraints inherent to mobile platforms and your business specifics.
You are unique, and we therefore know that you need business KPIs specific to your stakes, your needs and your development.
As well as data related to offline use, device identification, technical data, smartphone/tablet segmentation and different OSs, you can therefore monitor analyses specific to your own business goals (custom metrics).
Cross-reference the raw data that interest you most to produce 100% customised statistics. Obtain your analyses in your preferred format: monthly, quarterly or annual PDF report, CSV exports, regular e-mails, etc.
Monitor the progression of your key figures, thanks to specific modules in our backoffice or on the dashboard.
At Apps Panel, your information is confidential and all our tools benefit from advanced security functions! W
e guarantee reliable, secure information.
Our teams of experts in mobile technologies implement a strict data protection policy and are deeply committed to the quality of our service.
FROM M-ANALYTICS TO M-MARKETING
Collecting information is important, but using it to optimise the user experience and your m-marketing campaigns is all the more so!
Our platform allows you to take things one step further, by mixing our different interaction modules:
- Creation of advanced marketing scenarios (re-targeting)
- Creation of segmented mobile campaigns
- One-click adaptation of in-app content
- Surveys, etc.
Understanding what you measure is just as important as actually measuring it, which is why our experts can help you to analyse your data.
Don’t miss an opportunity for success; integrate mobile technology into your overall marketing strategy!